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2011 was a big year for Dreamwright. As I set typing this message I can't help but reflect on the events that changed the shape of Dreamwright Studios. A few weeks ago the city of Charlotte demolished the Bascom's Corner building on Independence Blvd. This was the home of Dreamwright for a few years and to see nothing in it's place is surreal. We are enjoying our new office in Mooresville so stop by any time. Our staff has grown this year as the business has picked up. We are thankful for all the new clients. We also lost a good friend to heart failure this year. Ottis was a great guy and a talented web designer. We have solved extraordinary problems with our applications and VOIP experience. E-commerce business has gone through the roof with many business looking to find their chunk of internet cash. We look forward to another great year in 2012 as we continue to grow and meet new clients. Thanks to everyone for a great year. ~RC

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Michael Ryan Corbin

Article Summary of “Google and Facebook Fly Into Server World’s Bermuda Triangle” by Robert McMillan of Wired.com

Somewhere between Florida, Bermuda, and Puerto Rico exists this imaginary triangle that historically has been the home of multiple conspiracies and mystery. Today the triangle expands its reach beyond cruise ships, airplanes, and battleships to the latest and greatest in server technology.

Robert McMillan of Wired.com (Wired Magazine) is trying to pinpoint where all the missing white-label servers are going. Apparently the large manufacturers like Dell, HP, and IBM by bare-bone server hardware from companies within the triangle from places like Taiwan. (Imagine small sweat shops somewhere with 10 year children building motherboards and integrating video cards.)

The not-so-mysterious thing is large Internet giants like Google and Facebook are expanding their networks by purchasing this white-label servers before they ever become a Dell or HP. They are basically the same thing without the proprietary software and pretty faceplate anyways. Bottom line is they are simply cheaper and without the need for expensive service contracts.

The Bermuda Triangle part is figuring out which giant is buying from which white-label company. Apparently no one can figure it out. I’m starting to think that maybe the lag time I see in facebook and Youtube might be because of these generic servers. Oh well.

Reference:

McMillian, Robert, Google and Facebook Fly Into Server World’s Bermuda Triangle, Wired.com part of Wired Enterprise. November, 16, 2011. Accessed November 16, 2011 from http://www.wired.com/wiredenterprise/2011/11/server-world-bermuda-triangle/

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I purposely kept a message about Cyber Monday on the home page of our web site to see if anyone would notice. The answer is "yes" they did.

Don't forget to change your web site content or people will think you are lazy.

~Ryan

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Steve Jobs a Saint?

Retort on CNN’s “Short Takes: Are we turning Steve Jobs into a saint?” Published October 26^th, 2011

Many Apple-worshipers will tell you where they were on the day they heard that Apple founder, Steve Jobs had passed away. Jobs was an innovator in the computer industry and skyrocketed his company to super stardom with the release of products such as the iPod and iPhone.

Inside the CNN web site you will find an article written by the editors of CNN’s “Belief Blog” asking the question, “Are we turning Steve Jobs into a saint?” I found the article to be certainly relevant to our industry while also being relevant to my Christian beliefs.

The article/blog asked four religious leaders their opinions on how the world is digesting the news of Job’s death. Millions of Americans have given tribute by creating memorial web sites and even going as far as holding tribute vigils. The manner in which these people hold Steve Jobs to such high standards is both ungodly and sacrilegious. Some experts argue that despite not being a church, the Apple culture itself is a religious movement with many devoted followers.

Granted that the man invented products that changed the world. His style of design focused on the individual user rather than the masses making the products easy to use. Apple’s elite status over PC came from the ability of Apple products to somewhat work seamlessly together. However, as Microsoft guy myself, I found a lot of the products too constricted and obnoxious with an overinflated price tag.

Steve Jobs was famous for being a tyrant and a religious nut. If the iPhone would have failed he would have been an outcast and unemployed. Now Steve follows a path that many not-so-great people followed to rock their fame into legend - he simply died. (Kurt Cobain, Princess Diana).

Michael Ryan Corbin

Reference:

Short Takes: Are we turning Steve Jobs into a saint?”, CNN.com, written by multiple editors, October 26^th, 2011, Access on November 10^th, 2011 from http://religion.blogs.cnn.com/2011/10/26/short-takes-are-we-turning-steve-jobs-into-a-saint/?iref=allsearch

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CYBER MONDAY!



Still not as impressive as Black Friday but we are giving great deals on our web site packages this week.

Call for more details.

Here is our phone number again: 704-456-9999

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The internet is the world's largest marketplace. The advantages over a traditional retail store are obvious including less operating expenses, larger market for potential customers, and lower overhead in some cases. Opening your own online store can be very profitable if done correctly. There is a lot of competition on the internet and chances are that your products are already being sold by someone else online. A few simple guidelines will help to get started in the right direction.

1. Do you have enough financial resources to open an online store? It does cost money to build and maintain an online store. Beyond the costs of the store itself you need to have resources available to advertise your new web site. While there are a ton of no-cost advertising resources available some money is always needed to purchase additional marketing avenues to be effective.

2. Do you have a good angle? The internet has helped consumers by reducing the prices of most items sold on the internet. Consumers can window shop your store and 5 others in less then a minute thanks to search engines and online shopping directories. To be effective you need an angle to attract the most attention and grab those customers quick. To compete you need to set yourself apart from the rest by offering ideas such as: professional advice, product variety, shopping incentives like free shipping, unique marketing such as funny videos and quirky images, and of course, professional design.

3. Is your web site store good enough? Selling a product online is most based on customer confidence. A customer needs to feel confident your web site in order to provide you with thier precious credit card information. Your web site should be professionally designed and secured (very important). Your item descriptions should be informative and the product images should be detailed.

To answer the question, should I open an online store?, the answer is "YES". Go for it.  Carpe Diem. But keep in mind that it takes time and effort on your part to make it successful. If you are interested in learning about Dreamwright's cost for professional e-commerce design, click here or click the E-Commerce menu link above.

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Web definitions: gratefulness: warm friendly feelings of gratitude.

Like everyone else today, I too am having warm friendly feelings of gratitude for many things. I am thankful for this industry which allows us to be creative and innovative. I am thankful for our clients who trust us with their company's image. I'm thankful for the town of Mooresville who has been good to us since moving our office their a few months ago.

But mainly I am thankful for the small group of guys who spend hours upon hours of their time staring at computer screens at all hours of the day and night. The designers and programmers at Dreamwright are not only dedicated and loyal they do truly love their jobs. This Thanksgiving I personally want to send a big "Thank You!" to everyone at Dreamwright who make this company what it is.

Happy Thanksgiving Everyone.

M. Ryan Corbin

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"But I already have a web site."

Of course you have a web site. Who doesn't? The problem is that your web site is bad and it could be better. Do you really know how to use a web site to promote your business? Do you really understand what content helps make the phone ring? Have your changed your web site in the last month? Are you involved in facebook or any other social media sites?

My guess is that you don't know much about what you have and you probably paid way too much for it. Dreamwright Web Design Studios specializes in making web sites effective and affordable. For one low monthly fee you can get everything you need from one provider that will take the time to understand your business and the industry you are in to make a web marketing plan that will succeed.

Don't waste any more time and money on anything else. Call today or come by our retail location in Mooresville, NC and let us show you the difference. 704-456-9999